Over the last two years, World Ag Expo staff has seen an increase in interest in a beef and livestock area among producers who attend the expo. “Major exhibitors in the beef and livestock industry have expressed interest in showcasing their technology in on-the-farm situations at World Ag Expo,” points out Coito. “We have been told ‘If you build it, we will come.’ We believe there is no better place to showcase this technology than at World Ag Expo.”

World Ag Women will offer a wide array of program in the WAW Pavilion, including cooking demonstrations by chefs from California’s top restaurants, a session on quilting and another on fire prevention in the home.

Other highlights of the 2011 World Ag Expo include:

• The Top-10 New Products Pavilion housing the 2011 winning entries and 10 honorable mention products. Attendees can help select the Attendees Choice award winner from the Top-10 by voting online and at the New Products Pavilion. “The 2011 Top-10 New Products are of a class to themselves,” says Chairman Coito. “These products are well designed and engineered to meet the needs of today’s agribusiness professional.”

• Download the new for 2011 World Ag Expo iPhone or Android app, powered by MC Solutions, or bookmark the mobile show grounds, for smart phone and web-enabled devices. These two new features will help attendees reach exhibitors before, during and after the expo. Visit worldagexpo.com for smart phone details.

• Regional FFA programs will again benefit from a fund raiser with support from Toyota. FFA members are selling $5 tickets and one winner will drive off a new Toyota 4X2 Tundra Grade Crew Max Thursday afternoon at the drawing in the Toyota exhibit area.

• The Forage Challenge, presented by Mycogen Seeds, will recognize the top forage entries, all vying for prize money. The forage display is located in the New Products Pavilion in the southeast corner of the grounds.

Free parking is available on the show grounds, and a free shuttle service is available from several locations in Visalia and Tulare to help attendees avoid congestion on surrounding roads.

And, not to be overlooked is the wide array of food booths, all operated by local non-profit organizations, located on the show grounds.

There will a pair of early morning gathering in the Heritage Complex adjacent to the Expo.

These include the 17th Annual California Agricultural Leadership World Ag Expo Breakfast Tuesday morning. This year’s event features Brian Shul, a retired Air Force fighter pilot for more than 20 years. He flew over 200 close air support missions in Vietnam before his aircraft was shot down. Unable to eject, he was severely burned in the crash and given little chance of survival. He spent one year in hospitals and endured 15 reconstructive surgeries. After countless hours of physical therapy, Brian surprised his doctors by returning to flying jets. He went on to become a test pilot, was a Top Gun Instructor, and culminated his Air Force career by flying our nation’s premier spy plane, the SR-71 Blackbird.

Speakers at this year’s Prayer Breakfast will focus on the theme “Discovering God’s Renewable Energy in Agriculture.” There will be two seatings at 7 a.m. and 9 a.m. Keynote speaker will be Wayne Crabtree, a planning and strategy advisor for Chevron Environmental Management Co.

This year’s featured farm family will be represented by the Richard Borges family of Tulare.