“That’s the kind of information farmers need, but they don’t always hear it through their normal marketing channels until they’ve already sold their crops.”

“Someone’s downside is usually someone else’s upside,” said Stephenson, who gave a Global Perspective presentation during the NAICC’s recent annual meeting in Ft. Worth, Texas. “The flooding in Australia, as bad as that is, can be a boon to someone on the other side of the world.

“We all try to save our clients a maximum amount of money. As tempting as it might be at times, we can’t take ourselves away from that decision-making process. We have to encourage our growers to lock in a profit. The basics don’t change that much. What your clients pay for phosphorous or potash or nitrogen is exactly what my growers pay.”

Stephenson agrees that farmers need more information about what’s going on in the world of agriculture. Too often, the information they do get is obtained from government channels or based on conjecture.

“The crop numbers released by the U.S. Department of Agriculture, for example, are good guesses,” he said, “but, nevertheless, they are their best guess.”

There has never been a time when good agronomic information of the kind provided by experienced independent crop consultants was more important, said Stephenson. The growing demand for good food is creating a similar demand for good information.

Short supplies of cotton, wheat and corn and sharply increased off take of soybeans and soy products for livestock production in China have sent prices for those commodities to unheard of levels in recent months.

The resulting high food prices, Stephenson said, played a role in the recent over throw of the government in Tunisia. Since then, similar unrest has spread to Egypt, Jordan and Yemen in the Middle East.

“Now is the time to make your voices heard,” said Stephenson. They (farmers) need you, the world needs you, and the world needs farmers.”

Scobie said he and other leaders don’t see the new Global Alliance of Independent Crop Consultants replacing the NAICC or AICC. “We see it as providing a forum for consultants to be able to exchange information and ideas and provide more help to their clients,” he noted.