Ford's F series trucks cut their teeth on American agriculture over 30 years ago and are on track to be the best selling truck in the U.S. market for the past 33 years.
An all new F-150 Ford truck, with an E-85 capable engine was introduced last fall. “We added a number of other features, like a tailgate step, to improve this new truck's usability and productivity, says Doug Scott, Truck Group Marketing Manager for Ford.
Getting in and out of the truck bed is especially important to farmers and other people who use the Ford 150 as a routine part of their business life, Scott adds.
The 2009 Super Crew, Ford's most popular cab in the 150 line, was stretched by six inches. This improvement, along with other style changes, make it much easier to load both people and items in and out of the second row in these trucks.
The F-150 continues to provide one of the most impressive payload capacities among all trucks used by farmers (3,030 pounds). The extra 900 pound capacity over earlier models provide more options for farmers hauling hay bales, combine parts and other heavy items commonly used on the farm.
The new Ford F-150 Synch allows for now hands-free calling, which can be a critical factor for farmers during cropping season. The new Ford Synch also provides a Sirius Travel and Navigation System that provides real time weather capabilities that have proven highly valuable to farmers, Scott says.
Improved across the board
Ford also improved overall fuel efficiency across the board on the entire F-150 truck line by 8 percent and by 12 percent on their larger engines over their 2008 models.
“Most of our owners hold on to their truck four or five years. Those folks are going from 12-14 miles per gallon in their old truck to 18-20 miles per gallon in the 2009 model,” Scott adds.
Further improving on the 2009 F-150 line, Ford will reveal the engines of the future at the upcoming Texas State Fair. Scheduled to come out in the 2011 Super Duty will be a Ford-designed, engineered and built 6.7 liter power stroke diesel engine that is biodiesel capable. These new trucks will provide as an option to diesel, a 6.2 liter gap engine that will be E-85-capable.