The agenda has been finalized for the Central Coast Cotton Conference Nov. 17-19 at the Cliff's Resort in Shell Beach, Calif.

The second annual conference is an in-depth look at cotton management production practices in the San Joaquin Valley and a continuing education course for pest control advisers and certified agronomists. This year's theme is: ā€œNot Just Pretty Pictures ā€” Precision Farming Technology in Cotton Production.ā€

Conference director and cotton specialist, Lowell Zelinski said the range of topics are designed to give cotton industry professionals an in-depth look at cotton agronomics and production practices in California.

The precision farming session will be an overview of the different segments of precision farming practices, as well as its benefits and a discussion on cost analysis. Pest control advisers and certified agronomists can earn up to eight continuing education credits.

The Central Coast Cotton Conference is sponsored by Precision Ag Consulting, Bayer CropScience; Monsanto; Gustafson; BASF/Micro Flo Co.; InTime; Calcot; Syngenta; SmartImage; Digital Globe AgroWatch; and Western Farm Press.

The two and one-half day conference registration fee is $175 per person and includes meals for conference participants and a copy of the 2004 Cotton Production Guide. Spouses and guests are $50 per person. Advance reservations are requested.

The agenda is:

Nov. 17:

5 p.m. Check-in and registration begins.

6-7:30 p.m. Welcome Reception hosted by BASF/Micro Flo.

Nov. 18:

7a.m. Continental Breakfast hosted by InTime.

7:30 a.m. 2004 Review and Cotton Growth and Development, Lowell Zelinski.

9:45 a.m. Pest Management, Pete Goodell

University of California integrated pest management specialist.

Noon Golf Tournament hosted by Bayer CropScience, Avila Beach Resort and Country Club.

6:30 p.m. Cotton Harvest Hoedown and entertainment hosted by Monsanto.

Nov. 19:

7 a.m. Continental Breakfast.

7:30 a.m. Precision Farming Special Session.

Introductions: Lowell Zelinski, Ph.D.

In the field with precision farming: Kenneth Hood, grower/owner of InTime.

Getting the images: Doug Picansi, Digital Globe AgroWatch Processing and Interpreting the Information: Kelly Dupont,

Precision guidance equipment: Precision Farming Ent.

Tools for making variable rate application: Tim Stone, Britz Fertilizers.

11:30 a.m. Lunch sponsored by Gustafson.

Noon: Agronomics, Lowell Zelinski, Ph.D.

2:15 p.m. Harvest: Lowell Zelinski, Ph.D.

4 p.m. Conference concludes.

The Cliffs Resort is offering discounted ocean view rooms for $134 per night, based upon availability, and stays can be extended through the weekend.

Reservations are available by contacting the Cliff's Resort at (800) 826-7827 or by visiting www.cliffsresort.com. Be sure to ask for the discounted conference rate.

For more information or to register for the conference, visit www.cottonconference.com, write to info@zelinskiag.com, or call Becky Zelinski, conference coordinator, at (661) 664-6941.