Roy Roberson

Roy
Roberson
Associate Editor,
Southeast Farm Press

James R. (Roy) Roberson began his career in agricultural communications as an assistant editor of agricultural research and teaching in Auburn University’s College of Agriculture and Alabama Agricultural Experiment Station. When he retired from Auburn University in 2004, he was head of the agricultural communications program at Auburn and assistant director of the Alabama Agricultural Experiment Station. Between stints at Auburn University, Roberson worked for several years as an account manager for Fletcher/Mayo and Associates, which at that time was the largest agricultural marketing and public relations company in the U.S. He also worked for nearly five years as Southeast marketing and public relations coordinator for Swanson-Rollheiser-Holland, an Omaha, Nebraska-based agricultural advertising and public relations company. In addition to his current position on the editorial staff of Southeast Farm Press, Roberson is former editor and publisher of Southern Pulp and Paper Magazine and was part of the team that created the Atlanta-based Southeast edition of Ad Week. Roberson grew up in rural east Alabama and earned bachelor and masters degrees in journalism and mass communication from Auburn University.

Articles
Foreign markets opening quickly for U.S. farm goods
Foreign markets are opening up quickly for U.S. farm goods, as is reflected by the current high prices for U.S. grown crops.
Gossypol-free seed would boost cotton's value
Ever thought about sitting down to a succulent dinner of steak, fries and cotton? Few have, but edible cotton may be on the horizon, significantly increasing the overall value of a cotton plant and a cotton crop.
Good, bad, ugly of high corn yields in 2011
Ronnie Heiniger, North Carolina State University agronomist and corn specialist says paying attention to the good, the bad, and the ugly of corn production is a good way to produce high yielding crops.
Key to global food security is good plant health
Food security has long been a challenge for farmers, but in the future it will be the focus of an ongoing life and death battle by farmers and agribusiness to produce enough food to feed our planet.
Barley growers looking to maximize value of crop
To stay competitive with other grain and fiber crops, barley growers must find ways to maximize the value and reduce production costs of barley.
Cotton growers compare costs of conventional, OBMB pickers
When the first cotton pickers with on-board module building capability came on the market, the half million-plus price tag scared most cotton farmers. Now, the price is still high, but the economics look a little different.
Resilient cotton grower defies the odds
As a young man, cotton grower Mike Harris lost both legs in an accident. The state told him he could claim disability for life. He didn’t just say no to a life on welfare, he said, "Hell, no," and he’s spent a lifetime making the pledge work.
Technology key to food needs
By 2030, Earth will have to produce 50 percent more food than is currently being produced in order to feed the projected world population. The use of technology in agriculture is a critical factor in meeting the future global demand for food.
Super weeds put USDA on hotseat
The U.S. Congress got an earful from farmers, university researchers and pro-food groups during the first round of
No-till successful for NC cotton growers
Growing no-till cotton in eastern North Carolina is still far from the norm, but for Trenton, N.C., growers Mike and
Southeast 2008 High Cotton winners Mike and Timmy Haddock, no-till success
Growing no-till cotton in eastern North Carolina is still far from the norm, but for Trenton, N.C., growers Mike and
Biotechnology driving U.S. farm growth
Though drought has robbed much of the profitability from farming in certain sections of the U.S., nationwide the
World population trends favor farming and farmers
If current population trends continue, our world will face the challenge in the next 10-15 years of feeding another
Peanut biodiesel could save farmers millions 1
The U.S. farm industry uses four to five billion gallons of diesel fuel per year for farm equipment and transportation.
Monty Rast is High Cotton winner for Southeast Region
Cameron, S.C., cotton grower Edward Monts (Monty) Rast Jr. comes from a long-line of Lutheran German farmers, some of
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